Guanzi Institute Articles

Certified Entrepreneur Offer

ebowman@guanzi.com (Erik Bowman) — Mon, 15 Mar 2010 15:10:33 GMT

Get Certified For Less Than $1000!

Guanzi Institute is now offering the Certified Entrepreneur^TM program for $997! This program includes all training materials, testing services and certificate. The entire program can be completed in under 2 weeks and you can start immediately upon payment of tuition using the eBook version available upon sign in. Training books will be shipped upon payment but may take 1 week to arrive.

Click here to learn more OR Click here to register now!

Thinking about going back to school for an MBA? Save yourself

Develop Your Competitive Edge

ebowman@guanzi.com (Erik Bowman) — Sun, 28 Feb 2010 04:50:44 GMT

Aim to have a competitive advantage over your competition

A competitive edge is created when a consumer easily chooses one product or service over many others when buying a certain type of product or service. When your product /service is more easily chosen above your competitors, then you have a competitive edge, also referred to as a competitive advantage. Hopefully you have

Why your Accounting Records need to be accurate and up to date

ebowman@guanzi.com (Erik Bowman) — Sun, 28 Feb 2010 04:48:47 GMT

Money is the lifeblood that flows in and out of a business. You are in business (hopefully) to make money. However, a poorly run company will either not make money or squander the money it does make. The biggest factor in making money is keeping accurate accounting records. You need to know what money is coming in, what money you owe out, and how much cash you are spending to operate day-to-day.

Every new business needs to attract consumers to be able to make profit. To attract consumers, and even keep your current consumers, you will need to market your product or service to them. No one can buy your product or service if they don’t know it exists in the first place. By developing a marketing plan, you will have a road map for determining who your potential consumers are, the ways in which you will tell them about your product, and how to budget for

Why You Need A Business Plan

ebowman@guanzi.com (Erik Bowman) — Wed, 24 Feb 2010 21:06:28 GMT

As an entrepreneur, a business plan is the most important document you will ever assemble. No one will believe in your business if they feel you are not fully prepared to be in business. By definition, a business plan is a written document that details the steps you will take to start a business and how it will run. A plan will start by stating what business you are in, where you currently stand as far as starting your business, what you need to get going, and where you plan to take the business in the future. It seems simple,

A Focus on Business to Business Negotiations

ebowman@guanzi.com (Erik Bowman) — Wed, 24 Feb 2010 20:59:31 GMT

It is a myth that businesses only do business with other people, i.e. consumers. There are many occasions in which a business will have business dealings with other businesses, whether it’s vendors, suppliers, or consultants. It’s called business-to-business. When doing business with other businesses, you will need to know not only how to effectively negotiate; you need to know that you have the power to negotiate anything you want. Just because you are a new start-up, don’t make the mistake of thinking you have to accept the offer set before you. When working with other businesses, negotiation is a normal

How To Create an Advisory Board

ebowman@guanzi.com (Erik Bowman) — Sat, 20 Feb 2010 02:28:47 GMT

Many times an entrepreneur will need to enlist outside expertise when starting a new venture. This is when an advisory board comes in to play. An advisory board is a group of industry professionals who lend their advice and expert services to a business. Advisory boards are great in that they can provide the experience and knowledge a beginning entrepreneur can lack. Advisory boards also lend legitimacy to your business idea. By being backed by other successful professionals, potential investors will be inclined to believe your business has potential.

In addition, advisory boards are critical to new start-ups as they are

The Core Leadership Values of the Guanzi

ebowman@guanzi.com (Erik Bowman) — Fri, 19 Feb 2010 21:49:10 GMT

Being an Entrepreneur requires that you lead. Leading requires the ability to influence others. People are more easily lead when they respect their leader. Leadership comes with responsibilities,foremost of all, that one does not abuse their power.

The Guanzi describes 4 guiding principles for proper Leaders:

li propriety (correctness in behaviour and morals; fitness; the quality of being appropriate)

yi righteousness (adhering to generally acccepted moral principles)

lian integrity (consistency of actions, values, methods, measures, principles, expectations and outcome)

chi a sense of shame (the feeling of guilt when one fails to adhere to cultural or social values)

What’s the REAL cost of an MBA?

ebowman@guanzi.com (Erik Bowman) — Thu, 18 Feb 2010 23:55:00 GMT

Continuing education adds skills and value to your career portfolio whether you are trying to get ahead in a corporate environment or planning to start your own business. If you are looking to further your education, there are a number of great options to choose from. But the biggest obstacles most people encounter are deciding what sacrifices they are willing to make in order to meet their goal. The major deciding factors are the length of time required to complete the program and the cost.

While some larger employers may still offer to pay for employee education, if you happen to

The Value of Being A Certified Entrepreneur

ebowman@guanzi.com (Erik Bowman) — Tue, 16 Feb 2010 11:56:17 GMT

Most Entrepreneurs don't value book knowledge. They are a special breed that attempt to learn everything from trial and error and while that does work for many, it can slow down or cripple the startup process.

The Guanzi Institutes' Certified Entrepreneur program is equivalent to an Executive MBA in Entrepreneurship without the fluff and time consuming case studies and classroom interactions. What we have done is pull out the key concepts and the critical steps in starting a new ventures and distilled the information so the knowledge

Starting a Business

ebowman@guanzi.com (Erik Bowman) — Mon, 01 Feb 2010 20:43:21 GMT

Starting a new business is an exciting prospect. Whether you have started a business before, are looking to leave a corporate job or interested in buying a franchise or exisiting business there are some critical things you need to consider. The following article describes these steps and provides a little insight into the startup process.

What's The Best Business Structure

ebowman@guanzi.com (Erik Bowman) — Thu, 10 Aug 2006 20:51:02 GMT

Before you begin your new venture, you will have to determine what type of company you will be. There are several different forms of legal business structures all with their own pros and cons. You will have to determine which entity will best suit your venture, for not all businesses have the same needs. If you are selling a single product or service exclusively through the internet, then a sole proprietorship might be all you need.

If you plan on selling a variety of goods to a variety of markets, you may need something more complex like an LLC or Corporation.