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Public Articles/Management
Author:Erik Bowman
It is a myth that businesses only do business with other people, i.e. consumers. There are many occasions in which a business will have business dealings with other businesses, whether it’s vendors, suppliers, or consultants. It’s called...
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Public Articles/Starting a Business
Author:Erik Bowman
Get Trained & Certified For Just $1995!
Guanzi Institute is now offering the Certified Entrepreneur® training program, CETM designation and 4-hours of professional business coaching for $1995! This program includes all training...
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Public Articles/Marketing
Author:Erik Bowman
Aim to have a competitive advantage over your competition
A competitive edge is created when a consumer easily chooses one product or service over many others when buying a certain type of product or service. When your product /service is...
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Public Articles/Starting a Business
Author:Erik Bowman
Many times an entrepreneur will need to enlist outside expertise when starting a new venture. This is when an advisory board comes in to play. An advisory board is a group of industry professionals who lend their advice and expert services to a...
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Public Articles/Starting a Business
Author:Erik Bowman
Starting a new business is an exciting prospect. Whether you have started a business before, are looking to leave a corporate job or interested in buying a franchise or exisiting business there are some critical things you need to consider. ...
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Public Articles/Management
Author:Erik Bowman
Being an Entrepreneur requires that you lead. Leading requires the ability to influence others. People are more easily lead when they respect their leader. Leadership comes with responsibilities,foremost of all, that one does not abuse their power....
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Public Articles/Starting a Business
Author:Erik Bowman
Most Entrepreneurs don't value book knowledge. They are a special breed that attempt to learn everything from trial and error and while that does work for many, it can slow down or cripple the startup process.
The Guanzi Institutes' Certified...
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Public Articles/Marketing
Author:Erik Bowman
Every new business needs to attract consumers to be able to make profit. To attract consumers, and even keep your current consumers, you will need to market your product or service to them. No one can buy your product or service if they don’t...
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Public Articles/Starting a Business
Author:Erik Bowman
Before you begin your new venture, you will have to determine what type of company you will be. There are several different forms of legal business structures all with their own pros and cons. You will have to determine which entity will best suit...
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Public Articles/Starting a Business
Author:Erik Bowman
Continuing education adds skills and value to your career portfolio whether you are trying to get ahead in a corporate environment or planning to start your own business. If you are looking to further your education, there are a number of great...
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